As eternal servants of Krsna, our natural position is to render service. Our happiness lies not in any other endeavour, but only in service. As soon as we try to become the master ourselves, we are in an artificial position. Since we are not very good masters, we have to ‘pretend’ and start hiding our defects.
We start on the wrong footing. If we only started properly from an early stage in life, we would be strong. However, we do not. We pick up bad habits even before we are adults. Then, by t