The saga of Pundalik is one of the most important Mahima legends about Vithoba. How Vithoba came to Pandharpur is a story in which Pundalik is vital. Pundalik is a devoted son to his parents Janudev and Satyavati, who lived in a forest called Dandirvan. But after his wedding, Pundalik begins ill-treating his parents. Tired with their son’s misbehavior and ill treatment, the elderly couple decide to leave for Kashi. Legend holds that people who die in the city of Kashi attain salvation and emancipation from the cycle of birth and death; so, many pious Hindus in the bygone era would relocate to Kashi as their end drew near.
However, the elderly couple are not destined to escape their suffering so easily. Upon hearing his parents' plans, Pundalik and his wife decide to join them on pilgrimage. The ill treatment continues. While the youthful son and his wife ride on horseback, the frail old couple walk in bad weather. Pundalik even makes his old parents work to make his own journey comfortable. Every evening, when the party camps for the night, the son forces his parents to groom the horses and do other jobs.
On the way to Kashi, the group reaches the ashram (hermitage) of a pious and venerable sage, Kukkutswami. Exhausted, the family decides to spend a few days there. That night, when all were asleep, Pundalik by chance is awake and sees a remarkable vision. Just before dawn, a group of beautiful young women, dressed in soiled clothes, enter the ashram; they clean the floor, fetch water and wash the venerable sage’s clothes. After finishing their chores, they go to the prayer-room. When they reappear after prayer, their clothes are spotlessly clean. Then, they vanish as inexplicably as they had appeared.
Pundalik is not moved to raise an alarm, but feels a deep sense of peace witnessing the scene. It remains on his mind the whole day and he resolves to remain awake the next night, and confirm it was not merely a dream. This time, however, Pundalik is very curious. He approaches the beautiful women and asks details.
They reply, they are the Ganga (Ganges), Yamuna and other holy rivers of India—revered for their holiness. Pilgrims wish to take a dip in their holy waters to wash away their sins, which in fact are soiling their clothes.
Then, the women say: "But O Pundalik, you, with your ill-treatment of your parents, are the greatest sinner of them all!
Pundalik is utterly shocked and his consciousness transforms. He realizes his misdeeds, becomes entirely devoted to his parents and ensures their comfort, even risking his own.
Vishnu knocks at Pundalik’s door, when he is busy serving his parents food. Pundalik does realize God is at his door. But such was his devotion to his parents, he wants to complete his duties and only then attend the visitor. Then, Pundalik does something strange but out of real devotion. He throws a brick outside for God to stand on and wait for him until he finishes attending to his parents.
Seeing this act, Visnu is extremely impressed and the ever-loving God waits for his devotee. When Pundalik comes out, he begs for pardon but far from being displeased, Visnu is taken over by Pundalik's love for his parents and grants a boon. Pundalik requests Visnu to stay back on Earth and bless all his true devotees. He agrees to take the form of Vithoba, or God who stood upon a brick, and a temple comes up there. Along with Vithoba, Rakhumai (Mother Rukmini, the consort of Krishna, one of avatars of Visnu) is also worshipped here.