-Generaly saying, you can improve your quality in chanting, by improving your quantity, but its not a rule.
-Anyway, quality of chanting depend on remembering Him, therefore more listening or reading about Him is important.
-On another side, even if you dont remember Him during chanting, your quality will be high if you shouting loudly with tears in the eyes. Such chanting can attract the Lord, otherwise all you get will be mainly just purification :
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SB 6.1.28-29 — Ajāmila then saw three awkward persons with deformed bodily features, fierce, twisted faces, and hair standing erect on their bodies. With ropes in their hands, they had come to take him away to the abode of Yamarāja. When he saw them he was extremely bewildered, and because of attachment to his child, who was playing a short distance away, Ajāmila began to call him loudly by his name. Thus with tears in his eyes he somehow or other chanted the holy name of Nārāyaṇa.
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What kind of Chanting are you talking about Prabhuji? Japa?
When Prabhupada said, in his lectures, "come on chant", the devotees always performed congregational chanting or Sankirtana.
Generally there is 3 types of chanting :
-Chanting in the mind
-Chanting loud, when others can hear and its called kirtana
-Chanting silently, that only you can hear and its called japa
.
-Generaly saying, you can improve your quality in chanting, by improving your quantity, but its not a rule.
-Anyway, quality of chanting depend on remembering Him, therefore more listening or reading about Him is important.
-On another side, even if you dont remember Him during chanting, your quality will be high if you shouting loudly with tears in the eyes. Such chanting can attract the Lord, otherwise all you get will be mainly just purification :
.