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Srila Prabhupada’s important instructions on preaching to the intelligent class of people
“..One thing: You must be attentive that our routine work--such as rising early, cleansing, chanting, temple worship, reading, sankirtana, etc.--should always maintained at the highest level of Krishna Conscious standard, as the smallest neglect or inattention to these matters of routine practices will cause all our other programs to fail. These things are the backbone of spiritual life. So it is natural that in these things like chanting regularly 16 rounds and holding daily arati and kirtana are observed faithfully, then people will be attracted and our preaching will have effect and the management of temple affairs will become very easy matter…..”

- Letter to Kulasekhara, Bombay 10 January 1972

….try to recruit some of the intelligent class of student class to take up this Krsna Consciousness philosophy and study it carefully. Try to recruit some of such men to become our devotees. There is need for intelligent young men to train them up as future leaders and preachers to go all over the world for spreading the message of Lord Caitanya Mahaprabhu. If we simply go to the college on one night and leave immediately for another place, it will be difficult to make very much impression upon these students. I think it is better to stay at one place for some time, at least one week, or as long as the students are interested, and try to sell as many books as possible. After your lecture in the college you may request if there are any interested students, that they may make further programs for you in their homes, or in some club or hall, like that, so that you may remain some time longer and concentrate on recruiting two or three good men, whoever appears to be the most interested, and by your diligent preaching to them you may be able to persuade some of them to become our devotees. Of course we shall not expect them immediately to come into the temple, like that, but if at least the seed is planted and they begin chanting rounds and following the principles while continuing their studies at school, that is our great victory. And if they like, they may go and live in one of our centers, wherever they like, and learn further. But we shall not present Krsna Consciousness as anything dry or like set of rules and regulations only, no. Krsna Consciousness is the topmost philosophy also, the highest knowledge of educational experience, so try to impress this aspect of offering the perfect scientific understanding of everything as it is, not the temporary and unsatisfactory and incomplete understanding of things. Try to present everything very logically and always quoting our Sanskrit authorities in connection with the main points, and that will impress them greatly. Yes, and if you also yourselves write something daily, that will sharpen your use of language and you will be able to make your points very clear. And if you dress neatly and conduct yourselves properly, that will help further.

- Letter to Satsvarupa, Hrdayananda 9 January 1973
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