By Ekachakra Prana Dasa
The Live to Give campaign, also known as the Prabhupada Marathon, is an annual effort to “cover the earth” with Bhagavad-gitas. This global operation, which launches the day after Bhadra Purnima and runs until January, is coordinated by the BBT MCI team.
Year-over-year results have increased rapidly. In 2020, we distributed 2.1 million Gitas. In 2021, we distributed 2.8 million. Our goal for 2022 was set at three million.
Thousands of book distributors from hundreds of