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From Back to Godhead 

Modern research is confirming the Vedic viewpoint that human life is meant for more than the pursuit of material pleasure.

Imagine a farmer who gets a Mercedes Benz as a gift. The only vehicle he has ever seen is a tractor, and the only purpose he knows for any vehicle is plowing. So he hitches a yoke to his new Mercedes and starts driving it over his field. Of course, not only does his attempt at plowing fail; his new car malfunctions. He becomes totally frustrated—with

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