This quotation by Srila Prabhupada was made in Los Angeles, 5th January, 1974. It is really great to know the value of Krishna Consciousness. Without Krishna chanting, we cannot get the blessing of Lord Krishna. Unless we get Krishna blessings, we will never be happy. There are materialistic thoughts that pull our mind down. You will find many people who will try to take them to their way where there is joy but the spiritual happiness is lacking. You will get pleasure but for a short span of time.
If you are looking for the divine happiness, you must join an ISKCON devotee network and stay tuned with them. You have to read the literature of Sri Prabhupada where you will learn how to pray the Lord. You will come to know about the sacred teachings of bhagwad gita. You will be happy to discover the vast amount of literature written by the highly learned and enlightened person on earth, Srila Prabhupada.
Since my childhood, i am following Iskcon literature. When I went there for the first time at iskcon mayapur with my parents, I was spellbound to see the beauty of Lord Krishna. I bowed down and laid on the floor to pay my respect and prayed with full devotion. I started chanting Hare Krishna Maha mantra. I realized the happiness and then I got initiated at Tala Park Hari Sabha in Kolkata by Sri Jeevan Das. He gave me initiation and being a great devotee, he advised his followers at Tala Park to follow BHAGAWAD GITA AS IT IS written by Srila Prabhupada. I got inspired and started reading this book. Gradually my life changed and i feel I am a different person altogether. I went to ISKCON MAYAPUR 5 times. I went to Panihati ISKCON temple many times. I am really happy to offer service to Sri Krishna. I love chanting Hare Krishna maha mantra and felt motivated when I see little children with tilak and singing the name of Lord Krishna.