Our global team continues to distribute unprecedented numbers of Srimad Bhagavatam sets through the Bhadra Campaign.
This year, 250+ communities from 50+ countries distributed 45,800 sets of Srimad Bhagavatam, smashing the worldwide goal of 43,000 sets. The long-term goal is to reach 100,000 sets by 2026.
This Bhadra Campaign was launched in 2017 by the BBT MCI Team (Marketing, Communications, and Innovation) under the leadership of HG Vaisesika Prabhu. By uniting a global team around this common goal, Bhagavatam distribution has skyrocketed from 7,007 sets in 2018 to 45,880 this year. The campaign runs annually from Gaura Purnima to Bhadra Purnima.
Vaisesika Prabhu commented, “Congratulations teammates, we smashed it together. The globe will never be the same. How did it happen? Because Lord Chaitanya wanted it to happen. We’re just cooperating; we’re just instruments. The more we advocate for this, the more we assume it can be done and do our part methodically, the more this will increase and bring pleasure to Srila Prabhupada.”
Read more: https://iskconnews.org/save-earth-now-bhadra-campaign-smashes-goal/
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