By Pancharatna das
It’s been just over a year since we launched the completed Chantnow.com on Radhastami, 17th September 2018 and the results have been very encouraging.
We began with an experimental Facebook advertising campaign that resulted in a surge of 275 people enrolling in our 7 day Chanting workshop at an advertising cost of just about $1 each. We knew we could generate student enrollments, but could we keep them progressing?
To focus on student services, we then turned to fine-tuning o