This Nityananda Trayodashi marks the 19th anniversary of ISKCON Desire Tree - Hare Krsna TV. 

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By Madhava Smullen

When the late Sridhar Swami introduced Steven Covey’s The 7 Habits of Highly Effective People to ISKCON in 1995, Serbian-born Akrura Das was intrigued, and began to take leadership training seminars. 

Starting a newsletter called Leadership Excellence, which was read by many top leaders of ISKCON, he was further inspired by the leadership books of Bhakti Tirtha Swami, and learned that people need personal coaching as a follow-up to help them apply their leadership training. 

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