Blog

CHANT4CHANGE
8th Oct 2016
What is it?

In 1976 Srila Prabhupada chanted and danced with devotees on the steps of the Lincoln Memorial in Washington, DC, during America’s Bi-Centennial Independence day celebrations. 

On ISKCON's 50th anniversary year, we will be chanting and dancing at the same venue for a very special CHANT4CHANGE event! This will be the biggest ISKCON 50th event in North America.

CHANT4CHANGE is a unique outreach opportunity. It brings what we know to be a universal message - singing God’s names or sankirtan - to an international audience in a way they can relate to it. The message is one of celebrating unity in diversity and seeing each other as brothers and sisters regardless of the designations of the body - race, religion, economic status, gender, nationality. Featuring chants from many religions along with popular musicians and with speakers and teachers from across the spectrum, CHANT4CHANGE is one of the truly global offerings for the 50th Anniversary year.

CHANT4CHANGE will take place on October 8th (10/08), one month before the US Presidential Elections when many around the world will be watching Washington, DC. Set at one of the most recognized and respected sites in Washington - on the steps of the Lincoln Memorial where Martin Luther King Jr. spoke his famous “I Have a Dream” speech forever changing America’s history - this event is expected to draw10,000-20,000 people in person  making it the largest gathering of Kirtan ever in North America. This opportunity is attractive to both devotees and non-devotees alike. The event will present Krishna Consciousness in a relevant way, at an historic time, in an iconic place.

The influence and cultural relevance of Krishna Consciousness has grown internationally. We are a political, social, cultural and religious force in many countries of the world including India and the U.K. In America this kind of public acclaim and influence seems to elude our society, and one might even say the society’s relevance and cultural influence has decreased in some way since it was founded 50 years ago. This event has the potential to establish ISKCON as a cultural leader in America, to show it is the kind of organization that sets a relevant agenda for our times, and to reinvigorate Krishna consciousness for another generation of Americans.

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