[Karabhajana Risi to Maharaj Nimi]: "Accompanied by His personal devotees, Lord KRSNA, assuming a golden color, introduces the hari-nama-sankirtan, the chanting of the Hare Krsna mantra, in the age of Kali. By this process, He delivers love for Krsna to the general populace. Lord Krsna, the son of Nanda Maharaj, personally introduces the occupational duty of the age of Kali. He personally chants and dances in ecstatic love, and thus the entire world chants congregationally.
"Çré Caitanya-caritamrta Madhya-lila 20.340-41"
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