Pleasing our Best Friend


The more we hear about God’s unlimited qualities, the more we’ll comprehend that nothing can satisfy like friendship with Him. The desire for friendship is universal. It is based on our propensity to love and serve someone. 

We are all servants of God, so it is important for us to remember that any attempt to approach Him must be attended by a serving attitude.

Just as the Lord, out of His kindness, is always busy making arrangements for His devotees’ happiness, we must also try to act for His pleasure. This is the beginning of real love. And there is no loss for us if we agree to cultivate our devotional sentiments. In fact, serving Krishna is so relishable that Krishna Himself appeared in the form of a devotee, as Lord Chaitanya Mahaprabhu, to taste this pleasure and to show us, by practical example, that there is no greater aspiration for the living being than to achieve Lord Krishna’s friendship.

The Krishna consciousness movement is in the direct line descending from Lord Chaitanya. It was established by Srila Prabhupada to assist those seriously interested in reviving their dormant love for God. Its doors are open to everyone. Persons who aspire for perfect friendship will certainly embrace this rare and wonderful opportunity to find lasting spiritual happiness in the eternal company of the Divine, blissfully serving and receiving the causeless mercy of Lord Krishna - our perfect and best friend.
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