At the present moment our consciousness is designated. Someone is thinking, "I am an Englishman," and another is thinking, "I am an American." Actually,we do not belong to any of these designations. We are all part and parcel of God; that is our real identity. If everyone simply comes to that consciousness, all the problems of the world will be solved. Then we shall come to know that we are one— the same quality of spirit soul. The same quality of spirit soul is within everyone, although it may be in a different dress. This is the explanation given in the Bhagavad-Gita.
Krishna consciousness is actually a purificatory process. Its purpose is to make people free from all designations. When our consciousness becomes purified of all designations, the activities we carry out with our purified senses make us perfect. Eventually, we reach the ideal perfection of human life. Krishna consciousness is also a very simple process. It is not necessary to become a great philosopher, scientist, or whatever. We need only chant the holy name of the Lord, understanding that His personality, His name, and His qualities are all absolute.
Krishna consciousness is a great science. Unfortunately, in the universities there is no department for this science. Therefore we invite all serious men who are interested in the welfare of human society to understand this great movement and, if possible, take part in it and cooperate with us. The problems of the world will be solved.
Service of Krishna is so nice that one becomes enthusiastic to serve more and more.
That is the nature of spiritual service.
It is your good fortune that you can serve Krishna in so many ways—
to work, to write, to speak, to paint, to build— all of these talents must be employed in Krishna's service.
That will make you perfect.
We are so fortunate to be in this human form of life,
and to have the opportunity and the capacity to serve Krishna,
and as there is very little time, we must do as much each day as we possibly can to serve Krishna,
and to become always engaged in thoughts and activities of Krishna.
- Letter to: Shyamasundara, Los Angeles, November 12, 1968
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