26 for 26 (2nd Avenue) - Matchless Gifts

8278686473?profile=RESIZE_710xBy Yadunath Das 

Many of us have heard the story before: In the summer of 1966, ISKCON founder Srila Prabhupada acquired a storefront space in New York’s Bowery neighborhood with the help of a couple disciples. It had previously been a curio shop, the name of which Srila Prabhupada found quite suiting to his mission of spreading Krishna consciousness: Matchless Gifts. This would become the birthplace of ISKCON worldwide.

Despite all the transformations that New York has undergone throughout the years, 26 2nd Avenue remains a place of sacred pilgrimage to tens, if not hundreds of thousands of people from all over the world. This is truly a testament to the global community of devotees who have come together with the united purpose of preserving this sacred space. Thanks to ISKCON's Governing Body Commission and devotees from all over the world who have either served managerially and/or financially over the years, ISKCON, incredibly enough, still maintains the space after over five decades. 

Read more: https://iskconnews.org/26-for-26-2nd-avenue-matchless-gifts,7619/

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