The goal of love of Godhead is not to become materially rich or free from material bondage. The real goal is to be situated in devotional service to the Lord and to enjoy transcendental bliss. The results of devotional service are certainly not material benefits or liberation from material bondage. The goal of devotional service is to be eternally situated in the loving service of the Lord and to enjoy spiritual bliss from that service.
(Sri Caitanya Caritamrta------2:20:142------translation and purport).

Lord Kṛṣṇa here confirms that the conditioned soul can reach the highest perfectional stage by surrendering to Him. One must give up all other responsibilities. This complete surrender unto the Supreme Personality of Godhead is the most auspicious path for the conditioned soul because the Supreme Lord is the supreme objective of love. Everyone is loving his self according to the advancement of his knowledge. Ultimately, when a person comes to understand that his self is the spirit soul and that the spirit soul is nothing but a part and parcel of the Supreme Lord, he recognizes the Supreme Lord as the ultimate goal of love and then surrenders unto Him. This surrender is considered auspicious for the conditioned soul. Our life, property, home, wife, children, house, country, society and all paraphernalia which are very dear to us are expansions of the Supreme Personality of Godhead. He is the central object of love because He gives us all bliss, expanding Himself in so many ways according to our different situations, namely bodily, mental or spiritual.
(Krsna Book).